Stitched are pretty simple to make. Marie at Make and Takes has lots of patterns available and I was inspired to make my own.
I created this little house pattern on my own though. Next time I make a card, I think graph paper would make it a bit simpler instead of just eye-balling it. Our friends had moved into a new home and I wanted to welcome them with a card.
To make your own design, you may first want to look at Marie's basic instructions post for stitched cards. No fancy equipment is needed. I used a push-pin, cork from a trivet, and embroidery floss with needle.
I tend to make cards for birthdays these days with my Cricut though, and we still purchase some, too. Last Christmas I tried to make our Christmas cards, but made less than a third of what I needed. Lots of people still appreciate a handmade card!